Compensated Communities Equals Creative Destruction
Posted by Orrin Woodward on May 8, 2014
Leadership, in any field, demands individuals who can think for themselves. Unfortunately, in today’s conformance-oriented culture, thinking is in short supply. For instance, the fear of ridicule causes more people to fail in life than lack of talent ever has. I am not proposing people rebel against all societal norms since that is just as thoughtless as conforming to all. Rather, I am suggesting that a person ought to think through what is truly important in his life and then follow the proper principle-centered trail to achieve it.
Why follow the masses into mediocrity if you have a burning desire to do something worthwhile? Yes, many won’t understand you; yes, many will laugh at your naiveté; yes, some will even fight against you. Nonetheless, a person who is true to his or her purpose is the only one who can live a life of no regrets. This, in fact, is what led me into the leadership field. For as an engineer, I realized that my efforts to reach the mountaintop, despite enjoying immense success, was not taking me where I wanted to go.
Thankfully, God, in His matchless wisdom, opened another door for me. It wasn’t the products or company that attracted me to network marketing, but rather an embryonic leadership engine that captivated me. Although not fully understood, the origins of LIFE Leadership were formed while studying the best training organizations within network marketing. These training organizations somehow managed to build loyal tribes of people who bought and sold the company’s products.
It didn’t take long for me to realize that the secret to massive results in network marketing was less the specific product sold and more one’s ability to lead people. The products can change (even within the same company) but relationships can be for life. This breakthrough led me to form a leadership training company and launch a revolution in leadership and community building.
Indeed, Chris Brady, Tim Marks, and I started meeting every Monday morning to design and PDCA our fledgling training company. Our goal was to teach people the essentials of leadership, systems, and processes to build communities. The results were nothing short of spectacular. From 200 people in attendance monthly in 1998, we grew to over 5,000 in monthly attendance by 2003. We surpassed the growth of all other organizations and proved the adage that everything rises and falls on leadership.
Leaders, in effect, cause Schumpeter’s Creative Destruction to occur wherever they go. Average results are not acceptable to leaders; therefore, they are driven to change the rules, the culture, and themselves in order to win. This drive to excel is what causes the Creative Destruction in each field which enhances society. However, like all change, what benefits society at large does not benefit everyone equally. For any time a new entrant climbs to the top, the older, more established organizations, are forced to adjust.
LIFE Leadership is causing adjustments throughout network marketing. Of course, LIFE is loved by those who enjoy the benefits of the world-class leadership and personal development training. Not surprisingly, however, the new methods and approaches to network marketing – so transformational that it has birthed a new field called Compensated Community – are disliked by the old-guard who resist any change to the existing pecking order. Although LIFE seeks to improve society and carries malice towards none, it refuses to tolerate mediocrity in any area it is involved. If this mindset upsets the marketplace, then so be it.
What areas of mediocrity are you tolerating in life? LIFE Leadership provides the personal development products needed to generate the Creative Destruction necessary for you to live the life you’ve always wanted? What are you waiting for? If your ladder is leaning against the wrong wall then it only makes sense to move it. Perhaps your destiny awaits your move into LIFE Leadership’s Compensated Community.