Orrin Woodward on LIFE & Leadership

Inc Magazine Top 20 Leader shares his personal, professional, and financial secrets.

  • Orrin Woodward

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    Guinness World Record Holder for largest book signing ever, Orrin Woodward is a NY Times bestselling author of And Justice For All along with RESOLVED & coauthor of LeaderShift and Launching a Leadership Revolution. His books have sold over one million copies in the financial, leadership and liberty fields. RESOLVED: 13 Resolutions For LIFE made the Top 100 All-Time Best Leadership Books and the 13 Resolutions are the framework for the top selling Mental Fitness Challenge personal development program.

    Orrin made the Top 20 Inc. Magazine Leadership list & has co-founded two multi-million dollar leadership companies. Currently, he serves as the Chairman of the Board of the LIFE. He has a B.S. degree from GMI-EMI (now Kettering University) in manufacturing systems engineering. He holds four U.S. patents, and won an exclusive National Technical Benchmarking Award.

    This blog is an Alltop selection and ranked in HR's Top 100 Blogs for Management & Leadership.

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Get the Green Box: Financial Fitness Program

Posted by Orrin Woodward on January 4, 2017

The Financial Matrix graph displays the four ways people can respond to the Defensive and Offensive principles needed for financial success. Strangely, most people, through a combination of ignorance, apathy, and arrogance, ignore these financial laws and suffer in consequence. 2017, however, is a new year, a year to erase past failures and replace them with future victories. This can be achieved through the Financial Fitness Program, the greatest financial game-changer on the market! But before I get ahead of myself, let’s examine the Financial Matrix quadrants to determine where the reader resides currently to ensure we develop the best personalized plan for the future.

The Financial Matrix Graph

Let’s start with the Broke quadrant, the one where people play neither Defense nor Offense. Disastrously, over 50% of households in the USA fall into this quadrant, service debts higher than current incomes and thus falling further and further behind every year. Moreover, they have little Offensive wherewithal to expand incomes and thus are stuck in a situation where they have more outgo than income with little hope of changing it.  The 45 Year Plan for the Broke group, those who have no net worth (assets minus debts), displays expenses higher than incomes and debt loads increasing until they are rejected for further loans (debt maxes out around 3 to 5 times total household income). Needless to say, this is the worst spot in the Financial Matrix, because it maximizes debts and minimizes dreams. The Broke quadrant pays the price for revolving interest, penalty fees, and stress because they lack financial literacy. They live lives of quiet desperation with no assets, massive debt, and little hope to change unless they can access new information and inspiration. The most common expression one hears from the Broke quadrant is, “I owe; I owe; it’s off to work I go,” while the most common attitude is hopelessness because they see no way out of the Financial Matrix.

The Tightwad quadrant, on the other hand, plays Defense (expenses below incomes with decreasing debts), but doesn’t play Offense (little ability to increase incomes). The 45 Year Plan for Tightwads shows expenses under incomes with little debt to service.  Although debt free (or at least progressing towards debt freedom), they only accomplish this by reducing their dreams. This is why most people HATE to talk about finances because they believe it’s just a plan to budget someone out of their dreams. While nothing could be further from the truth in the Financial Fitness Program, to be fair, this is where most financial gurus live. They spend hours talking about how to reduce debt and very little discussing how to increase incomes. As a result, most people do not follow apply Defensive principles because to do so results in them giving up their dreams to be out of debt.  While this, to be sure, is better than remaining in the Broke quadrant, this Financial gurus are only teaching half the story, at best.  For when a person surrenders his dream, a dream that drives his personal growth, he has thrown the baby out with the bath water. Sure, being debt free is a good, but the biggest enemy of great is good and I refuse to sacrifice the great on the altar of the financial gurus good! Why settle for debt-free without dreams when one can learn how to live dreams debt-free. The most common expression in the Tightwad quadrant is, “No thank you. We cannot afford this.” Naturally, after years of self-denial with little to show for it, the most common attitude that results is bitterness, a bitterness caused by repeatedly saying “no” to their dreams.

The Status quadrant, in contrast, plays no Defense (debts increase as fast as incomes), but has an impressive Offense (incomes capable of servicing all debts). The 45 Year Plan for this group displays both incomes and debts increasing. Because they have a solid Offense, but not a corresponding Defense, the total debt loads continue to increase (usually two to five times total income). To be sure, they have enough income to stay ahead of expenses, but only so long as they continue to perform at the top of their game. This group believes it can live their dreams, expand their debts, and live the good life. However, there is a major downside to living in the Status quadrant, namely, the inherent risk that something outside one’s control may occur. Similar to a bobber floating on top of the water, just one financial tug (job loss or health challenge) can lead to the household going underwater financially. After all, if someone lives at his debt limit, he runs the risk of financial catastrophe if the Offense is interrupted unexpectedly while the debt continues to compound expectedly. Debt, to the Status group, appears to be gold – they live their dreams while servicing their debt. But in reality, it’s a golden handcuff that tightens around its unsuspecting victim. Over time, the Status group realizes they are stuck on the financial gerbil wheel, running with everything they have, without the ability to jump off. The most common expression in the Status quadrant is, “Let’s buy it now because we can afford the monthly payments.” The danger, of course, is this commonly leads to arrogance, for when a person shows it all and owes it all, if he’s not careful, he can tend to believe he knows it all.

Unfortunately, by the time the Status quadrant realizes the errors in their strategy, it’s usually too late. Once the Offense loses some of its muster, it doesn’t take long for the Status household to start missing debt payments.  Ironically, the group learning the most from the failures of the Status households is the auctioneers, who sell off the remaining assets of financially ruined families. As noted in The Millionaire Next Door, auctioneers are the profession with the highest percentage of millionaires, probably because they see and feel the pain of the families who have lost everything by playing Offense and ignoring Defense. This lesson reveals the insecurity inherent within the Status quadrant, a quadrant that believes it can outrun debt forever.  As a result, most of the Status quadrant is one economic downturn away from bankruptcy. Debt is omnipresent and compounding continuously against the household; thus, it should not be played with for similar to fire, if you play with it, you will eventually get burned.

The final quadrant, the one everyone should aspire to join, is the Financial Free quadrant. This group plays both Defense (expenses below incomes with decreasing debts) and Offense (increasing incomes). The 45 year plan for this group displays expense remaining fairly constant while the incomes consistently grow.  Debt decreases annually until it is eventually eliminated by the difference between incomes and expenses being used to wipe out the household’s debt cancer. The Financially Free group sacrifices in the short-term by living below their means and wiping out debt so they can live their dreams debt free!  This quadrant is the most secure financially because they own assets and live their dreams debt free. This gives them great strength when financial setbacks do occur because they owe no one anything. Instead of reducing their dreams to pay off debt, they increase the size of their dreams without falling into debt; rather, they use dreams to drive personal improvement (Offense) and use the increased income to pay off debt even faster. In other words, increased dreams and decreased debts. This is the Financially Free lifestyle. The most common expression for Financially Free people is, “Let’s sleep on it first. Then, if we truly want it, let’s set an Offensive goal to achieve it.”  Not surprisingly, the common attitude of this group is thankfulness because they realize they have been blessed by following certain financial principles and aim pay that blessing forward into other’s lives.

Laurie and I dreamed to escape the Financial Matrix and now dream of helping millions more do the same. The Bible teaches, “The borrower is slave to the lender,” indicating a person in debt is in bondage. If someone loves his bondage, then I am not here to argue him out of it. However, if someone recognized himself in one of the above sub-optimized quadrants and desires to live Financially Free by escaping the Financial Matrix, then he needs to get the Green Box (The Financial Fitness Pack). If a person is already Financially Free, then I ask you to get the Green Box and help me help others by teaching these financial principles to the world. In the Green Box, the person will learn the Defense, the Offense, and the pathway out of the Financial Matrix playing field. Further, he can plug into a community of winners to be held accountable to the proper financial principles, playing Defense and Offense, and referring others to do similarly.

In closing, the beginning of all breakthroughs starts the moment a person realizes the road he’s been on will not take him to the destination he desires. This was true for Laurie and me, as we lived in all three sub-optimized quadrants seeking to escape the Financial Matrix. It’s now 2017 and last year’s successes and failures are history. Now it’s time to start this year with momentum.  If a person truly wants to live the life he’s always wanted, perhaps it’s time to address the issues you’ve always avoided. 

Sincerely,

Orrin Woodward: LIFE Chairman of the Board

Posted in Finances, Orrin Woodward | 38 Comments »

Merry Christmas: Spiritual, Economic, and Political Freedom

Posted by Orrin Woodward on December 24, 2016

From my perspective, a perspective developed over twenty-five years of leading communities, mankind’s thirst for freedom is unquenchable. Unfortunately, however, in an effort to quench this thirst, most people grab the freedom glass from the wrong end, inadvertently losing the liberties they long for. The people, in a nutshell, chase political freedom through political messiahs rather than start with the root ingredients, namely, spiritual and economic (financial) freedom. Despite repeated political failures, the undaunted people merely double-down, pursuing the prize with more zeal (a zeal without knowledge) until society’s freedom is poured out in an orgy of political Statism. While I am all for an honorable and just political system, I do not believe any politician, regardless of their specific political affiliation, can ensure my (or the readers) spiritual and financial freedoms. In fact, I would argue that these freedoms are precursors to political freedom and where people are enslaved spiritually and financially, inevitably, they will be in political bondage as well. 

5342dbee172190c875477beb4f0e0b91Be that as it may, the Christmas season is about Light shining into darkness, a season where people should pause and ponder the message of Jesus Christ. In essence, Jesus Christ is God’s Christmas gift to us, a gift of Peace with God and Freedom from Sin – the two greatest blessings God could offer mankind. Indeed, the story of Christmas is about God intervening in history to send his Son (the God-man) to earth to fulfill the law’s punishment and free ruined sinners like us. This is the true revolution unfolding within the world and it produces real change that makes society great again. It has turned the world upside down (providing freedom for mankind) everywhere Jesus Christ is worshipped as Lord and Savior.

One of the greatest questions a person ponders in life is his accountability to an Almighty God. On one hand, because God is justice, He cannot simply ignore violations against His Law, and still be just. On the other hand, because God is love, how do we experience that love if we receive what we deserve (darkness and death) rather than the mercy we need? How, in short, can God be both just and loving at the same time. The answer, an answer that turned the tide of history, is the Holiness, Grace, and Mercy of Jesus Christ, the true reason for the Christmas season. I pray that every reader, during the hustle and bustle of the CHRISTmas season, experiences the peace that surpasses understanding along with the corresponding freedom to become what God intended us to be.

This is the Gospel message – we end our rebellion against God and accept the unmerited favor of Christ’s act of grace where He freely takes our sins and we accept his righteousness through faith in Him. Who has ever heard of a love so grand, a peace so sweet, a gift of mercy so undeserved? 

Not surprisingly, the anti-Christ spirit does not want people to hear this truth. Instead, it encourages enslavement through its ubiquitous glorification of sinful passions, rather than Godly principles. Satan understands that people cannot endure conscious inconsistencies between their stated beliefs and actual behavior. Predictably, as a result, when a person’s behaviors become sinful, his beliefs will soon follow. In contrast, when a person accepts by faith the death and resurrection of Jesus Christ, he repents from sinful actions to follow his new world-view, sanctifying his life by following his Savior’s example.  

This is the war between the Christ and anti-Christ spirits in the world. A person is either following Light or groping in darkness. Don’t be fooled by the media’s anti-Christian lies; instead, read the Bible for yourself, preferably starting with the book of John. See for yourself how Light shined into darkness and freed the enslaved from sin. True freedom, in other words, begins with the freedom to serve God and others without guilt or shame, knowing we are sons and daughters of the King.

Needless to say, however, just because Christians have grabbed the freedom glass from the proper end, does not, by itself, indicate the war is won. If anything, the real war has just begun, for now the person must live his Faith before a watching world. After all, now that he is spiritually free, it’s time to tackle the next freedom – economic (financial) freedom. Curiously, many Christians behave as if the gift of spiritual freedom does not come with corresponding responsibilities, but the Bible teaches to whom much is given, much is required. Certainly, a spiritually free person should progress to economic and eventually political freedom, for what is the purpose of freedom if it doesn’t glorify God and serve others?

Christians must live their faith by applying Biblical principles into their personal finances and achieve financial freedom, giving them a bigger platform to serve God and man. Indeed, I believe one of the greatest indictments against the Christian church today is its failure to be Salt and Light in the world possibly because it is too much in love with the world.  The Bible does not teach Christians to immerse themselves in the world’s ways, but rather says to be in the world but not of the world, shining Light into the darkness. Sadly, many Christians have surrendered their Light to the anti-Christ agenda and entrapped themselves in the Financial Matrix despite the Biblical admonition that borrowers are slaves to the lender. Does anyone think the world will take Christians serious when the talk about Christian liberty when they sold themselves into financial slavery for material things? 

How can a spiritually free person, a Christian, believe God wants him to sell himself into the anti-Christ financial system that enslaves billions of people? This is the absurd and the epitome of the double-minded hypocritical person James reproached as unstable in all his ways. What material thing, after all, is so important that one should become a slave to own (or should I say borrow) it?  Let each reader examine himself. Debt is nothing less than a financial cancer eating away at the household’s financial health and anyone who willingly introduces cancer into his family is not leading in a Biblical fashion.

To be sure, a mortgage may be necessary temporarily to obtain a housing, but why compound the debt further by leasing cars, accumulating credit card debt, and buying other toys on credit. To be fair, I don’t believe most Christians intend to be hypocritical; instead they simply have not studied the good Book enough to realize they are violating many of the financial principles present.  Christian pastors, as a result, must not only share the good news of spiritual freedom, but also how the spiritual freedoms lead to economic freedoms, which finally produce society’s political freedoms. This is the historical path to political freedoms and repeated attempts to grab the freedom glass from the wrong end will inexorably lead to more Statist’s tyranny until the people repent of their folly.

Unfortunately, today’s Statist anti-Christ rulers have no interest in people seeing the Light and escaping the darkness because it’s the people’s uncontrolled passions that lead to the elites absolute power. This shouldn’t shock Christians, for the Bible clearly describes how the rulers conspire against God and His anointed One. Thankfully, their plans will be foiled as they break themselves upon the Rock that cannot be broken. The world, in reality, is a great cosmic drama where history unfolds between the powers of Light defeating the powers of darkness in a war with no-quarter. Each person must identify which side he is on in this war and then determine the role he has been called to play.

As for me and my family, we have been called to set people free (spiritually, economically, and politically), knowing that spiritual freedom is the ultimate freedom. With that said, however, we have found the easiest place to start is by teaching people financial freedom. For once trusts is gained in the area by showing the effectiveness of the financial principles, the door is open to share the truths of freedom in all areas. We spend our lives teaching people about spiritual, economic, and political freedoms while encouraging others, others who are tired of living lives of quiet desperation, to do the same by coming into the Light. When enough people turn to Light spiritually and financially, the political changes needed will occur as the spiritually and financially free people demand to live politically free.

LIFE teaches people how to live financially free through utilizing our best selling product, the Financial Fitness Pack. The information inside the green box revolutionizes a person’s finances, and in the process, exposes him to truths in others areas. The goal is to set him free so he can then help others get free. Indeed, LIFE is not our business built on purpose, but rather our purpose built on business. This Christmas season, don’t just open up gifts; instead, open up the gift that endures forever, the saving faith in Jesus Christ. By grabbing the freedom glass from the proper end, freedom will prosper in all areas as we spend the rest of our lives reflecting His Light in a dark world.

The Woodward family wishes everyone a Merry Christmas and proclaims Glory to God in the highest, and on earth peace, good will toward men.

Sincerely,

Orrin Woodward

Posted in Faith, Freedom/Liberty, Orrin Woodward | 33 Comments »

RESOLVED: Private Victory Failure Modes

Posted by Orrin Woodward on December 12, 2016

True longterm success in any field demands the mastery of the 13 Resolutions. Indeed, failure to master any of the resolutions will shortcut the success process, causing the success engine to seize up similar to an engine running without an adequate supply of oil. For instance, the majority of the people fail to succeed because they never master the first four resolutions (the private victories), let alone master the public and leadership victories which lead to one’s legacy.

The first four resolutions identified and explained in RESOLVED (and elaborated upon in the Mental Fitness Challenge Program – Click here for a FREE trial) are 1) Purpose, 2) Character, 3) Attitude, and 4) Alignment of the Conscious and Subconscious Mind. Failure to apply any of these resolutions is fatal to success for a person who does not achieve internal victories will not advance to enduring external victories.

Ever wonder why many people who “win” the lottery end up in worse shape than they were before their alleged victory? The simple answer is the lottery winner (victim?) catapulted past his private victories directly to the public ones and the foundation could not hold. Like a building collapsing upon itself, the lack of a solid mental and moral foundation caused the responsibilities of success (the Bible states, to whom much is given much is required) to starve the fruit produced before the roots were ready.

So many people want success, but seem unwilling to invest the time necessary to build the foundation upon which the success structure is built. After all, we live in the modern age and we need things done quickly. Who has time to truly develop one’s purpose, character, attitude, or mental alignment? Just give us the results of success and then we will go back and get the foundation. Needless to say, anyone with a basic understanding of human nature know this isn’t true. A person may run from the resolutions at any time but not the poor results one obtains by doing so.

Let’s examine just the first two. Why is purpose so important? For one thing, without it, at the first signs of resistance, the person retreats from his dream and into a settle for life. Resistance, in other words, is a necessary part of all success because it determines the level of “fight” in the person to overcome obstacles. Like the old saying goes, “It’s not the size of the man in the fight, but the size of the fight in the man that counts.”

As a result, a person without purpose, a purpose that feeds his courage, doesn’t rise to the occasion but rather runs from the altercation. This is why people who seemed so committed suddenly move to a path of least resistance because the pain of the process has called out their lack of a clear purpose. Covey said, “Begin with the end in mind.” A person must identify the end in mind that he know he must do in order to fulfill what God has called him to do and then pursue it with a relentlessness that stuns those lukewarm souls who do not know the power of purpose.

Similarly, character is another must-have quality of all truly successful people. For the person without character will take shortcuts personally and not do the necessary self-examination to be sure he is being true to his dreams. Naturally, a person who isn’t true to himself will not be true to others and the lack of character will reveal itself in a lack of results. This, by itself, isn’t fatal unless the lack of temporary results leads becomes permanent because the person lost his character by blaming someone else.

Who is responsible for your success? Who in other words, will be recognized when you succeed? You or the person you are currently blaming because you haven’t succeeded? One of the greatest lessons of character Laurie and I learned was to not blame anyone else for our lack of results. Simply learn, grow, and eventually win.

To be sure, it would have been easier to blame. After all, despite working 6-7 days a week for 5 and 1/2 years, Laurie and I accomplished very little. In fact, outside of private growth, we had litter publicly to show for our efforts. Our friends and families thought we were nuts, but we knew enough about the resolutions to know better. Laurie and I were growing internally, and we knew internal wins precede external ones. Instead of blaming our support team for what they did or didn’t do, we learned to trust that God had a great plan and purpose for our lives.

We learned not blame our circumstances on others and to this day we have never blamed anyone for our lack of results. Blaming leads to bitterness and resentment and is like drinking poison expecting someone else to die. Blaming, to put it bluntly, is a character fault and we refused to sell out our character on the altar of frustration. Those who blame, in short, ought to be ashamed. We realized when God is giving swimming lessons, it’s not the time to demand a lifejacket. Just like butterfly cannot fly unless it strengthens its wings by tearing itself out of the cocoon, so too must people tear themselves out of the cocoon of complacency in order to win. Leaders do not need charity; instead, they need an example. Be the example for your team.

Wow! We are just two resolutions into the Private Victories and, hopefully, many readers are already recognizing areas where they can improve. I will pick up on the other resolutions in future blog posts. I remember when I sat down to outline RESOLVED, I imagined I was writing my last testament to my children and future grandchildren, explaining to them what Laurie and I learned about success and life on journey.

After reviewing the book recently, the 13 resolutions seem as solid to me today as the day I first outline them. They are timeless principles that work for anyone who will work with them until they become second nature. If you haven’t read this book, I encourage the reader to do so as the journey of success begins with a journey of self-discovery.

I pray 2017 is the reader’s year for breakthroughs as he master’s the resolutions to bless not only his family, but others as well.

Sincerely,

Orrin Woodward: LIFE Chairman of the Board

Posted in Leadership/Personal Development, Mental Fitness Challenge (MFC) | 17 Comments »

Dream Big and Long

Posted by Orrin Woodward on November 28, 2016

Many people dream, a few dream big, but only a select few dream big and long. These select few, not coincidentally, also happen to be the ones who achieve the most in any field. Dreaming big, in other words, although a necessary ingredient to success is not sufficient in itself, for without the ability to endure the predictable ups and downs on the success journey, a person’s poor thinking will disqualify him from continuing the journey.

Indeed, this is why one of the resolutions in my Top 100 All-Time Leadership book RESOLVED is Adversity Quotient (AQ) , the ability to handle setbacks without quitting. Perseverance is a combination of knowing why one began the journey, reframing failures into teachable moments, and holding onto the success rope when everything in you wants to let go. This is what makes a champion a champion, the relentless pursuit of perfection regardless of the time and effort needed to create the desired results.

Perseverance

Perseverance

If I had a dime for every person who had what it takes to win who quit on himself, I’d double my net worth. 🙂 Talent, in other words, is rarely the problem; instead, perseverance is what separates the haves from the have-nots. No matter what the field, the resolutions of Purpose, Attitude, and AQ are all part of building the level of perseverance necessary to achieve success at the highest levels. Does the reader know why he does what he does? Has he developed the ability to reframe his setbacks into teachable moments? Can he persevere no matter how great the pain of temporary denial and frustration?

If the reader answered yes to these questions then his success clock is ticking and its only a matter of time before his internal victories are revealed externally. Yes, get a big dream, but also back it up with the AQ to dream long. Success rarely goes to the most talented, but it always goes to the one who refuses to quit until he wins! Perhaps it’s time for the readers to pick up RESOLVED again and begin building the resolutions on the inside to reveal them on the outside.

Furthermore, for advanced study, the Mental Fitness Challenge can help burn the resolutions into one’s thinking to make living them part of one’s DNA. Needless to say, the resolutions are the most predictable formula for success that I know, but they only work when the person does.

Sincerely,

Orrin Woodward

Posted in Leadership/Personal Development, Mental Fitness Challenge (MFC), Orrin Woodward | 8 Comments »

Here in the Real World

Posted by Orrin Woodward on October 30, 2016

Yesterday morning, I woke up with a song playing in my head, a song from country music singer, Alan Jackson, I hadn’t heard in years. Curious, I went up to my office and searched the words and realized this song fit perfectly with my studies on the Financial Matrix.  I believe more than ever that the greatest impediment to world freedom is the current money system that enslaves everyone who is tempted into debt.

My life’s purpose and the LIFE company are so closely intertwined because I want to help people live their dreams while being debt-free. Naturally, this will it take a longterm focus, disciplined effort,  and the support of a community, but the results are worth the time invested. After a few hours of playing with the lyrics, I changed the words to fit the story of the current money system. George Guzzardo’s fascinating new book The Torch of Freedom shares the story of freedom in an engaging style. To live a life of liberty, however, a person must free himself from the Financial Matrix debt system.

Play the song and read the new lyrics below to sing the new song. For that matter, if one is in a creative mood, feel free to suggest more verses that fit into the song. 🙂

Sincerely,

Orrin Woodward

“Here In The Real World”

Cowboys don’t cry, and heroes don’t die
Good conquers evil, again and again
Freedom, the sweet dream, that always comes true
Oh if life were like the movies, I’d never be blue

But here in the real world, it’s not and justice for all
Big Banks and inflation, cause real dreams to stall
The system is sad but true, making money indebting you
It’s why the people don’t ever get debt-free, here in the real world

I gave you my labor, but that wasn’t enough
To hold my income, when booms turned to busts
And tonight on that silver screen, it’ll end like it should
Light will cast out darkness, like we hoped it would

But here in the real world, it’s not that easy at all
With banks too big to fail, its real jobs that fall
And although it’s sad but true, there’s still one thing that we could do
Put an end to the Financial Matrix fraud, here in the real world

 

Posted in Finances, Freedom/Liberty, Orrin Woodward | 31 Comments »

Casa della Vita & Dream Builder Yacht

Posted by Orrin Woodward on October 28, 2016

Casa della Vita is one of the ways that LIFE lives its motto of Have Fun, Make Money, and Make a Difference. Top performers qualify to enjoy three days and three nights on nearly nine acres at Casa della Vita with a private chef, access to two fishing boats and the Dream Builder Yacht. Nothing expands the vision of what is possible like an all-expenses paid vacation to Casa della Vita. From the moment an achiever arrives, he will be treated to first class accommodations and service by the Casa della Vita staff.

Before I started building communities, I used to spend Saturday mornings watching fishing on TV, dreaming about catching the big ones in the ocean. Now, through the Casa della Vita rewards program, business builders can experience it first hand. Some of the best fishing in the world is minutes from Casa della Vita resort in Port St. Lucie, Florida. Further, a private chef can prepare your catch as an appetizer for your next meal. LIFE doesn’t ask where a person started in life, only if he is willing to grow and change to become all that God intended him to be.

Laurie and I dreamed of creating a retreat to reward top performers for their impressive results. Thanks to the excellent estate management of Mike Oppenheiser, the amazing interior design work of Anna Huber, and the experienced fishing skills of Captain Bill Howard, the dream has come true for all with the courage to act. Up to nine couples per team can spends three days of fellowship together while enjoying separate bedrooms and bathrooms at night. All of the above, of course, is paid for by LIFE as a reward for business achievement. LIFE provides the vehicle for a person to live the life he’s always wanted by eliminating the debt he’s never needed, through learning the defense, offense, and playing field of finances.

In addition, when Laurie and I are in town, our goal is to crash Casa della Vita on Surf and Turf night! Our hope is our generous and relaxed neighbors will be so kind as to share their private chef with their hungry neighbors. 🙂 We have had several groups down so far and the night with our neighbors has been nothing less than amazing. What a great way to get to know the teams better in an island-time atmosphere. Case della Vita is another dream come true where Laurie and I can bless others with the many blessings God has given to us. Come join the dream by setting your goal to be here next year. Get with your support team to determine how you can qualify and we will see you on surf and turf night! 

Sincerely,

Orrin Woodward: LIFE Chairman of the Board

Posted in Freedom/Liberty, Fun, LIFE Leadership | 10 Comments »

Frontline Community Leadership

Posted by Orrin Woodward on October 24, 2016

“Pull the string, and it will follow wherever you wish. Push it, and it will go nowhere at all.” – Dwight D. Eisenhower

Dwight Eisenhower

Dwight Eisenhower

Having practiced leadership for nearly twenty-five years, I don’t believe anyone has captured the essential difference between effective leadership and ineffective management in community building any better than Eisenhower did in his pithy statement above.  Building communities requires three steps: 1) Learn, 2) Do, and 3) Teach. For some unknown reason, managers believe they can skip the vital second step and move directly into teaching what they have never done. Predictably, the managers fail miserably in this endeavor, but then, even more bizarrely, some then blame the lack of results on the community building model versus their lack of leadership. 

For instance, I don’t care what community building business one is in, if a potential leader desires to build a big community he must do more than simply recommend the proper teaching CDs on contacting and showing the plan. He must also master contacting personally before he can effectively teach it to his community in business launches. Further, if he desires to teach how to show the plan and share the products with others, he must be doing it himself at least 15 times per month. Indeed, before he can run successful house plans, he must know his message inside and out and have encouraged through his example how others can do one on one’s as well to ensure new people are at his house plans. In other words, the leader learns before he does, and does before he teaches. If this process gets out of order, the person is managing, not leading, and his business flounders.

Successful house plans revolve around new people seeing a bigger vision for the company’s products and vision than the new member is capable of providing. As a result, if no new people are at the house plan, then the leader has most likely fallen into management mode. First, learn the skills of contacting by doing it over and over before presuming to teach it others. Second, learn how to show the plan and share the products by attending opens and then show it over and over again before presuming to teach others how to do so. Successful house plans only occur after the community is confident in showing the plan and sharing the product with others through numerous one on ones. The people who showed interest from the one on ones are then fed into house plans or open meeting to see a bigger picture. Top leaders will promote the next seminar to help the new people see the community in action that will help them get financially free. Miss any of these steps and the potential leader is competing for manager of the year, not leader of the year. 🙂

What are you waiting for? A person can dream all day long while listening to all the CDs, reading all the books, and attending all the seminars, but until he starts DOING the work, he is not qualified to teach. The future has never been bright for those who will act towards their dreams. Learn, Do, Teach works, the only question is will you work. 🙂 True education, in short, leads to ACTION! Quit pushing others strings. Instead, tie the communities strings to your leadership and move in the direction of financial freedom. Your team is sure to follow a person who leads. Plug into LIFE and start the process of learning by doing so one can eventually teach what one has learned to others. In the process, not only will you change your life, but the lives of many others who had no other way out of the Financial Matrix.

Sincerely,

Orrin Woodward: LIFE Chairman of the Board

Posted in Leadership/Personal Development, Life Training | 7 Comments »

SailFish: Persistence in PDCA

Posted by Orrin Woodward on September 28, 2016

The longer I live, the more I realize the importance of a concept seemingly forgotten in today’s post-modern age, namely, experiences are many but principles are few. Persistence, for instance, is a principle that winners apply to many different experiences. After all, it takes time to master the thinking and skills necessary to produce excellence in any area. To use one example, true love is rare because it is not a wild flower blossoming overnight; instead its the fruit produced after years of cultivation through serving and encouraging another human being. Unfortunately, the principle-centered perspective, to put it mildly, has fallen on hard times.

Indeed, one of the greatest insights on my leadership journey was learning to view particular experiences through the lens of the underlying general principle. That is to say, although a person has a myriad of particular experiences throughout life, he would be surprised how few underlying principles are involved in all of the experiences. In fact, the reason I wrote RESOLVED, was to reveal how 13 Resolutions can apply to practically any experience a person has in life. Once understood, the thousands of issues a person faces in life can be boiled down to principles to be applied consistently. This is revolutionary for mastery of 13 resolutions (and the few principles behind the resolutions) is much easier than memorizing the proper course of action in the thousands of individual experiences without the master code.

Not surprisingly, these concepts are not new, for over 2,000 years ago Plato explained in his cave example how most people merely look at shadows reflected upon the wall rather than turnaround to see the actual objects. Plato, in short, taught a person to look for the underlying principles within reality to stop merely living a life of shadows. I explain all of this as background information to one of the greatest fishing experiences that occurred in my life last week.

On a sunny Saturday morning, Captain Bill Howard was readying the DreamBuilder II for our fishing expedition while my beautiful daughter, Christina, and I discussed our plan for the day. She had taken the day off to go fishing with her dad, hoping to finally catch a Sailfish, a fish that had eluded us for over ten years. Of course, even if we didn’t catch one, we would still settle for some big Mahi-Mahi like I had caught the week before. Still, the dream was centered on catching a Sailfish, the fish that built the reputation of Stuart, FL, as the Sailfish capital of the world. What makes the Sailfish so special? For one thing, Sailfish are the fastest fish in the ocean reaching speeds in excess of 70mph. For another, Sailfish have incredible aerial acrobatics and will fight with everything in them to escape. The typical south Florida Sailfish averages 7ft in length and weighs between 35-40lbs; however, the big boys can surpass 8 feet and weigh over 50 pounds. 

Clearly, the odds were against us. Despite fishing on average five times per year during the Sailfish season, I had NEVER caught a Sailfish, not even one. A cynical person would suggest I had no business taking my daughter out fishing for the dream fish since I had no results, but I knew the underlying principles in the quest. For past failures are not defeats but merely repeats with better information. Over the ten years of failure, Captain Bill and I had practiced the process I teach in RESOLVED of Plan, Do, Check, and Adjust, making every failed attempt a teachable moment on our way to victory. Between a better dredge line (fake fish that stir up the water while trolling), better bait, improved knowledge of drag settings, proper trolling speeds, and the best equipment money can buy, we had PDCA’d nearly every step of the process in the over ten years of failure.

Still, the facts were that after nearly fifty attempts, thousands of dollars of gas, and hundreds of hours, we had zero results. This is where another underlying principle of success comes in, namely, God’s delays are not God’s denials. Many times in life, the best things take time and God delays results until the principles are mastered. Because I understood this, I did not feel defeated nor dejected. If anything, I was more excited than ever, because I knew we had the best process yet to catch Sailfish. After catching a King Fish, a Blue Runner, a Sea Bass, and a baby shark, Christina and I asked to go trolling for the big ones. Early on, I knew something was different because we ran into a school of some mysterious fish that destroyed thee of our five baits. I say mysterious fish because I had caught plenty of Mahi-Mahi and had never seen us go through a school without a hooking up at least one.

8'2" Sailfish

8’2″ Sailfish

Undaunted, we reset the baits and speculated on what type of fish we had run into. I asked Cap if he thought maybe it was a school of Sailfish. In his mid-sentence reply, we received our answer. One of our lines was hit with such violence that I though we would lose the pole. Line ripped out of the spool as I grabbed the pole, realizing this was something special. The speed and force of this beast sped away from the boat is indescribable! However, I still wasn’t sure if I had a Sailfish or a massive Wahoo, but my answer was not long in coming. After spooling out over 400 yards of line, an 8’ 2” Sailfish proceeded to leap out of the water, its majestic sail fin stretched to the max as it arched though the sky. Pandemonium is the only word I can say to describe the next 35 minutes as the Sailfish repeatedly  jumped out of the water (seven times in total), rocketing itself into the air and dancing on its tail to escape the hook.

Thankfully, the drag was set properly, the correct hook was used, and the best pole was employed to help me bow the pole when the Sailfish launched himself into the air. The only problem was my left forearm exploded to twice its normal size as I sought to maintain the grip on the pole during the fracas. Fortunately, Cap gave me a ten minute breather in the middle so he could also experience the completion of a ten year plus dream. Finally, I was able to bring it up to the boat and Christina took several stunning pictures before we released him back into the water. The dream fish swam off and my  thoughts drifted back to the underlying principles behind this amazing experience.

To achieve this dream, Cap and I applied several principles of success. First, anything great, anything truly worth accomplishing, demands persistence. Quitting is not an option for winners. Second, since Cap and I were not going to quit, we might as well improve from our failures. The PDCA process is the most honest process because it admits failure is a necessary for all success. In fact, show me someone who is not willing to fail and I will show you one of the biggest failures. In contrast, if a person refuses to quit and constantly changes to improve, then he is a walking success bomb, eventually exploding onto the scene even though it actually took years to do so. Learn the PDCA process and persist in life’s worthwhile goals and the reader will meet with a level of success few can even imagine.

How did a kid from Columbiaville, Mi, with no money, no connections, and no confidence escape the Financial Matrix and live the life of his dreams? Simply stated, I learned and applied great principles by studying great people. Coach John Wooden, for example, taught me persistence when I learned he coached for over twenty-five years before he won his first NCAA tournament. Sure, he won 10 NCAA championships in his last 12 years, but do you realize it took 27 years to win his first one? Everyone seems to remember the last twelve years, but few realize his first quarter century of failure made him who he was. The same is true for the reader. Do you have a dream and are getting hit with failure after failure? GREAT! You are right on track compared to my Sailfish experiences and Wooden’s coaching experiences.

The question is: are you getting bitter or better? Winners get better and losers get bitter. Losers, in other words, aren’t people who lose, but people who react wrong to losing. If you are losing and getting better, then your victory is nearer today than ever before. Because I learned the underlying principles involved, no matter how many failed Sailfish attempts I experienced, I knew I was closer to victory than ever before when I took my daughter out for a Saturday morning fishing excursion. The results speak for themselves.

Sincerely,

Orrin Woodward: LIFE Chairman of Board

Posted in Freedom/Liberty, Orrin Woodward | 21 Comments »

Shining Light into a Dark World

Posted by Orrin Woodward on September 21, 2016

Historically, Christians have been the “Salt and Light” within society, tempering the process of decay (salt), while renewing the world with the gospel of Christ (Light). Over the last fifty years, however, a radical change has occurred. Christians today, instead of living “Salt and Light,” practice a peculiar “halt and hide” methodology. Fearful of standing out from the crowd, desiring instead to “fit in” with non-believers, Christians “halt” any efforts to share truth to a lost world, hiding their light as if ashamed. Dismally, rather than seeking to make a difference in the world by being different than the world, most Christians today outdo one other in silly attempts to be relevant to a world rotting away in darkness.

I know this sounds strong, but this isn’t just my opinion. The data backs up the bold statements and then some. According to the United States Census Bureau Records and various denominational reports:

1. Every year more than 4000 churches close their doors compared to just over 1000 new church starts.

2. Every year, 2.7 million church members fall into inactivity.

3. From 1990 to 2000, the combined membership of all Protestant denominations in the USA declined by almost 5 million members (9.5 percent), while the US population increased by 24 million (11 percent).

4. At the start of the twentieth century (1900), there was a ratio of 27 churches per 10,000 people, as compared to the close of this century (2000) where we have 11 churches per 10,000 people in America.

5. Given the declining numbers and closures of Churches as compared to new church starts, there should have been over 38,000 new churches commissioned to keep up with the population growth.

6. The United States now ranks third (3rd) following China and India in the number of people who are not professing Christians; in other words, the U.S. is becoming an ever increasing “un-reached people group.”

7. And the worst one of all, half of all churches in the US did not add any new members to their ranks in the last two years.

If over half of existing churches in the USA have not brought one new member into its congregation in over two years, then “Houston” we have a problem. Without being “Salt and Light” in the world, the Church, simply stated, is not relevant. The Church is supposed to be a rescue mission where saved “ruined sinners” go into the dark world and reflect the Light of Christ onto others’ lives so they can be transformed by the Light. Christians are to be “in the world, but not of the world.” Instead most are hiding out in Christian ghettos, sniping at each other and anyone who dares to leave the ghetto behind to fulfill our calling. Imagine how much better our world would be if Christians shined more Light and shot less messengers!?! Having mentored fifty plus pastors over the years, I know the challenges they face first-hand and respect greatly those who seek to confront them Biblically. Still, Christianity is about service to God and others; thus, any church that cannot grow one member in two years has, to put it bluntly, descended into darkness. How is it possible for a team of rescue workers to not rescue even one new person in over two years time in the locality they allegedly serve? Furthermore, how can even one church be that ineffective, let alone over half of them?  A shameful lack of Christ-centered leadership is the only possible answer. 

Be the "Salt and Light" of the world

Be the “Salt and Light” of the world

While I realize the God is sovereign and “works on whom he will” perhaps Christians can begin to work as God’s servants as we are commanded, shining Light rather than cursing darkness. This reminds me of the statement I read daily for years, “Work as if everything depended upon you and pray as if everything depended upon God.” Christians, after all, are God’s hands and feet on earth and its time to get the feet and hands into action by reflecting Light into the darkness. To be sure, the best way for a person to start the process is to model before he messages. The world is filled with people whose message is better than the model, but Christians, while not perfect, should seek to model the love and grace of Christ through their actions. A word of caution here: although the church is woefully ineffective today, if a Christian actually seeks to live Biblical principles, he must be prepared to be shot at, shot at not only by non-believers, but also, depressingly, by hypocritical “halt and hide” Christians. Just as Christ had unjust mud slung at him by non-believers and the religious establishment of his day, so too, not surprisingly, will today’s Light-shining Christians receive unjust abuse from vitriolic unbelievers and the lukewarm religious establishment. For when a person is in darkness, any person who dares to shine Light will either draw him out of the darkness or arouse him to destroy the Light.  Of course, since throwing mud on others is more comfortable than seeing the dirt within, hypocrites always end up throwing mud. Nonetheless, shine your received Light anyway because Christians would rather be criticized by man than disapproved by God.

Personally, I will turn fifty years old next year and I thank God for his many blessings in my life. I no longer am driven to build communities for personal success of financial reasons, but I have a bigger dream than ever before from a spiritual yearning. Through studying the Bible, I realize God has prepared footsteps for me and I intend to walk in them. Regardless of how many Christians have chosen to “halt and hide,” I am on a mission to find the remaining few who will fulfill The Great Commission, becoming the  “Salt and Light” to a lost world groping in darkness. Indeed, the darker the world becomes, the more Light impacts those it reaches. For example, I have had the blessing of seeing my wife (Laurie Woodward) display the Light of Christ into thousands of lives and her example inspires me to do similarly. Quit playing it small; quit fearing rejection, and start serving God and others. Even if everyone else in your church is hiding out, it’s time for you to lift Christ’s Light up. Be the example and start real change in your community.

Christians should understand they are living life before God’s watchful gaze. It doesn’t matter how many approve you in the world if Christ disapproves and it doesn’t matter how disapproved by the world you are if God approves. The following story tugs at my heart every time I read it:

“There was a concert pianist in the last century that longed to play in the great concert hall in Vienna.

When he finished his first concert before thousands, the people gave him a standing ovation.

Afterwards, he was asked, “Was it the greatest moment in your life to receive this long applause?”

The concert pianist replied, “No! I liked it, but it was not the most important thing to me.”

He said, “When the people all sat down, an elderly man who sat in the top corner of the balcony simply nodded his head at me. That was the greatest moment of my life because he is the master who taught me for 30 years. One nod from him was worth much more than the long applause of the masses.”

Needless to say, God is the “Audience of One”. Our life is His gift to us and what we do with it is our gift back to God. One nod from God is worth a thousand boos from the crowd; conversely, one thousand cheers will not be worth God’s disapproval. Therefore, quit seeking man’s approval and start seeking God’s. In a world filled with darkness, the Light of Christ shines brighter than ever before. Despite one of Satan’s biggest insinuations being how little one person can do to make a difference, the fact is that leaders (anyone remember the impact of Joseph, David, or Paul?) make a huge difference when following God’s calling. For instance, imagine a stadium of people filled with 80,000 people in complete darkness. If one more person becomes discouraged and joins them in darkness, nothing much has changed. It was dark before and its still dark now. Darkness and Light, in other words, are not co-equal forces battling it out in some cosmic drama. Rather, darkness is merely the absence of Light, not its opposite. As such, it has no power to do anything, because it’s simply the lack of something. One person, then, who enters the stadium and lifts Light can change everything because 80,001 sets of eyes are now staring at the only thing different in the stadium – the person who had the courage to lift Christ’s Light.

This is the difference a person living his faith can do. Whereas many Church leaders are failing to do what they are called to do, focusing instead on nasty disputes of arcane doctrine and personal vendettas, while the people drown in darkness, perhaps its time for ordinary men and women to do what God commands by showing our love for God by serving people. Maybe its time Christians start meeting non-Christian’s needs, helping serve in their local charities (LIFE on LIFE), helping serve local people by setting them free from the Financial Matrix, and ultimately, helping them see Light in an increasingly dark world. This is a life worth living and a purpose worth pursuing.

Sincerely,

Orrin Woodward: LIFE Chairman of the Board

Posted in Faith | 24 Comments »

Emperor’s New Clothes: Confronting Reality

Posted by Orrin Woodward on September 8, 2016

An excellent example of ego over excellence is found in Hans Christian Anderson’s short story, “The Emperor’s New Clothes.” The wayward emperor cared more about his clothes and status than the people and truth. Indeed, he was so obsessed with his attire that he changed suits every hour, flaunting his wealth and prestige to his subjects.

The Emperor's New Clothes

The Emperor’s New Clothes

One day, two shysters, pretending to be weavers, presented themselves to the emperor. They bragged about their ability to weave the finest clothes with the most beautiful colors and elaborate designs. The clothes, according to the charlatans, were invisible to any simpletons or anyone unworthy of his office. The emperor, seduced by their claims, paid large sums of money to the weavers for new clothes. The two weavers, requesting the most expensive fabrics and threads, set up two looms, pretending to weave on the looms night and day while placing the materials inside their sacks.

The impatient emperor sent one of his loyal ministers to examine the clothes. The minister, discovering nothing, not even a single strand on the loom, feared that he must be a simpleton. He listened to the impostors describe the beautiful colors and patterns, but he only saw them working on empty looms. Still, not wishing to appear unworthy of his office, the minister reported back to the emperor what a genius the king was for hiring such competent and capable weavers. The emperor, after further delays, sent another official, hoping to encourage the completion of his suit. The official also saw nothing but, fearing the emperor’s wrath, reported to the king in a similar manner as the first minister did.

Finally, the day arrived for the emperor to preview the weavers’ work. The emperor, seeing nothing, but fearful of being considered unfit for his kingdom, played along with the deceit, proclaiming his love for the patterns and colors in his new outfit. The two con men proceeded to ask the emperor to remove his clothes, raising their arms as if holding something to put on him. The court officials, scared to speak the truth, pretended to agree with the emperor, lauding his genius and the weavers’ design. The people, in anticipation of the king’s most expensive and wondrous clothing to date, gathered for the parade to view the new clothes.

The emperor paraded through his capital city, listening as the people lavished complements on him and his new clothes. Nearly all were spellbound the king’s new clothes, but over the din of praise could be heard the cry of a child, shouting, “The emperor has no clothes on!” The father quickly reprimanded his son, but everyone around the boy heard the truth. The emperor, although secretly agreeing with the child, continued the parade as the crowd fawned in endless adulation because his new clothes were only seen by those with intelligence, worthy of their high offices.

Confronting Reality

The story highlights how easy it is for data to be ignored when false beliefs cause one to reject real data. Moreover, it reveals how most people prefer comfortable lies over uncomfortable truths. Leaders, however, are different. They demand truth, for they know only with truth can a person or business thrive. It’s vital at the check step of the PDCA process that a person confront reality (the king has no clothes) rather than go along with conventional wisdom, company expectation, or peer pressure. The facts are the facts and the PDCA process reveals whether one is dealing in facts or fantasy. Again, in God we trust, all others must have data. If the person suffers from self-deception, a distortion between reality and his perceptions, he will not confront the data accurately nor adjust his plans to win. The person must choose between comfortable illusions or disturbing realities and only leaders choose the latter.

Why do so many people go through the motions and avoid the PDCA process? They have so much potential and yet so few results. On one hand, winners make changing a habit, choosing to suffer the pain of growth rather than live in mediocrity. On the other other hand, losers make lying a habit, choosing to avoid the pain of losing by blaming others. People who lose live lives of delusions (similar to the king) hating to change so badly they distort reality instead. Naturally, this becomes more difficult as life becomes progressively tougher, but for most, this just increases the creativity of the excuses made.

Strangely, both winners and losers escape the pain of losing creatively: one the creativity to change themselves; the other the creativity to excuse themselves. Disastrously, however, the road usually taken, and what at first blush appears to be the easier route, the escape of pain through self-delusion (the emperor’s choice), ends up being the toughest road of all. For the pain of change is temporary, but the pain of regret is permanent. Be that as it may, the good news is that a person can get off the road to regret and change his destiny at any time by ending self-delusions. After all, when a person is sick and tired of being sick and tired, he will confront reality and start changing.

Leaders refuse to run from issues. They allow setbacks to build an increasing internal level of frustration, until finally, fed up, they explode past previous limiting beliefs. The pain of defeat has become stronger than the pain of changing. If, at any point in the process, the person chooses any of the escape valves to avoid the mounting pressure (excuses, blaming,  or justifications), he temporarily kills the pain but only by passing the buck, denying he is responsible for the problem. Leaders refuse this option because the know they kill the pain only by killing the dream.

Anyone can be a leader, but he must refuse the seductive avenues of escape that lead to mediocrity. Reject completely the temporary mental comfort from avoiding the scoreboard of life. Instead, stare at the scoreboard until one has a plan to change and the DO IT! Don’t settle for mental peace and mediocrity. Rather, embrace the mental tumult of confronting brutal reality to win! Ultimately, there are only two choices in life: surviving or thriving. Start starting and quit quitting for (as I say repeatedly) when the going gets tough, the tough get going.

What is the area of life, where the reader has been avoiding truth, that confront and deal with the facts? This will be your finest hour because only the truth will set you free!

Sincerely,

Orrin Woodward

Posted in Leadership/Personal Development, Orrin Woodward | 16 Comments »