Orrin Woodward on LIFE & Leadership

Inc Magazine Top 20 Leader shares his personal, professional, and financial secrets.

  • Orrin Woodward

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    Former Guinness World Record Holder for largest book signing ever, Orrin Woodward is a NY Times bestselling author of And Justice For All along with RESOLVED & coauthor of LeaderShift and Launching a Leadership Revolution. His books have sold over one million copies in the financial, leadership and liberty fields. RESOLVED: 13 Resolutions For LIFE made the Top 100 All-Time Best Leadership Books and the 13 Resolutions are the framework for the top selling Mental Fitness Challenge personal development program.

    Orrin made the Top 20 Inc. Magazine Leadership list & has co-founded two multi-million dollar leadership companies. Currently, he serves as the Chairman of the Board of the LIFE. He has a B.S. degree from GMI-EMI (now Kettering University) in manufacturing systems engineering. He holds four U.S. patents, and won an exclusive National Technical Benchmarking Award.

    This blog is an Alltop selection and ranked in HR's Top 100 Blogs for Management & Leadership.

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Hungry, Honeable, & Honorable

Posted by Orrin Woodward on September 20, 2010

Leadership Revolution pictureIn our Wall Street Journal #1 best selling book Launching a Leadership Revolution, Chris Brady and I talk about the 3H principles of every leader. Hungry, Honeable, and Honorable each plays a part in the developing leader. If you desire to lead in your home, community, workplace, church or club, these 3 characteristics are essential for your success. Anyone can improve their leadership by studying these attributes and applying them to their leadership journey. Each of these is explained in full in our book, but let’s elaborate a little on them here.

There is no leadership without a hungry person mentally willing to learn and grow. Without hunger, a person is satisfied with the status quo. Since every major achievement happens when a goal is set, satisfied people will not get uncomfortable enough to change. The old saying, “When the student is ready, the teacher appears,” explains this well. What do you yearn for in your life? What existing situation that you are dealing with must change? These are the seeds of discontent that lead to hunger and eventually leadership if directed properly. I believe it is easier to teach a hungry person the skills for leadership than it is to teach a skilled person how to be hungry.

If a person is willing to work, that is a good start, but real change occurs only with examination. Socrates said, “The unexamined life is not worth living.” Are you examining your results and honing them for improvement? Failing is not fatal and is a great way to learn. If you run from your failure or blame someone else, you steal from yourself a learning experience. Failure is a given in life, but learning is optional. A honeable student is willing to take counsel, confront reality and change where needed. Too many would-be leaders will not accept any counsel and thus are frozen in work mode without growth. Life is too short to learn only from your own experiences. Find a mentor and be their best student.

The last characteristic is the foundation that holds your leadership together. Without honor you have nothing. People will not remember the car you drove, the house you live in, or your net worth, but they will remember if you treated them with honor. People will disagree and as a leader, you will have to separate from some people, but always do it with honor. Remember when you throw mud, all you do is dig yourself into a hole. Everyone grows and changes at their own pace and mistreating people or doing anything without honor ultimately hurt you more than anyone. Take the high road even when others choose the low one.

Everyone can lead when they incorporate the 3H principles into their life. If you are tired of being part of a group that isn’t being led and tire of thinking someone should lead, maybe it is time to promote yourself. Leadership is not a tile, a position, or rank, but just plain service to others. Those who serve will deserve. I encourage you to Launch a Leadership Revolution in your life. God Bless, Orrin Woodward

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Twitter Originals

Posted by Orrin Woodward on September 16, 2010

Over the past several years, Chris Brady and I have been tweeting our leadership thoughts on an almost daily basis.  We have one several awards from our twitter accounts and now are moving ahead on another project for twitter quotes.  Both of us are reviewing our tweets and pulling out the originals for further comment.  I reviewed some of my favorites today and I am requesting help in selecting a few for further study.  Having read books  and listened to so many CD’s over the last 15 years, it is difficult to determine the original content from comments that I have heard over the years, but to the best of my knowledge these are original tweets.  If you can help me select the best ones, I would greatly appreciate it.  If you know this is a quote from another author or speaker then please share so I do not include.  Select your top 10 or so and then I will add up the scores and proceed accordingly.  Also, the voting is now taking place for the Top 30 and Top 25 Leadership Guru list.  I will attach the links if you would like to vote. Thanks in advance and keep leading and learning on your journey to success. God Bless, Orrin Woodward

http://leadershipgurus.net/index.html – Vote for Top 30
http://www.topleadershipgurus.com/index.php – Vote for Top 25

Don’t be your own worst critic; there are plenty of other people willing to fill that position.

Average leaders raise the bar on themselves; good leaders raise the bar for others; great leaders inspire others to raise their own bar.

Everyone deals with problems in life, but remember the goal is to solve them and get new ones.

Leaders always choose the harder right rather than the easier wrong.

A bitter heart is never thankful & a thankful heart is never bitter.

It’s hard to set yourself on fire with your dream when you are busy wetting yourself with your dread.

Most people settle in life without any satisfaction, winners are satisfied with life without ever settling.

Excuses are used to justify leaving the scene of truth without changing.

Many times in life, those who do the most correcting, need the most correcting.

Just as a gardener pulls weeds from a garden, leaders pull weeds from their thinking before they spread.

People will forget what you kept for yourself, but they will never forget what you gave of yourself.

The higher you climb the mountain, the better your perspective.

It is not what happens to you that matters as much as what happens in you.

Most people are waiting to feel right & then will do good, but successful people do right & then will feel good.

Too often we view learning as a period of life, instead of a way of life.

Living your priorities is telling your time where it’s going, instead of asking where it went.

Competition ensures that winners won’t buy their own excuses.

You cannot have a new beginning, but you can change today and have a new ending.

People will forgive a leaders skill deficiency but rarely will they will forgive a character deficiency.

People harp on others issues because they are too scared to confront and change their own.

Many know what to do, but winners do what they know.

Blaming someone else for your failures only ensures that you won’t learn from them.

The more you tackle the things you fear, the more fearless you will become.

A group’s leadership limit is reached when voluntarism ends and compulsion begins.

The strength of our convictions is measured by how much we are willing to sacrifice for them.

A leader truly listening to his team speaks more than any talk that he can give to them.

It’s easy to be positive when all is positive, but you know you’re positive when everything is negative & you are still positive.

If you feel a teammate acted without character, but won’t confront the issue to ensure you have all the facts, then you lack character.

You don’t feel like a winner and then do, you do like a winner and then feel.

If you accept excuses from others, it’s usually because you have accepted your own excuses.

Leaders dig into their business to learn painful realities rather than believe peaceful illusions.

Success never goes on sale, but most spend their whole life dickering over the cost & never make the purchase.

All people experience failures in life, but the successful people learn from them while the unsuccessful people quit  because of them.


Just because those around you have surrendered their dreams does not mean that you should.

Licking your wounds will not stop the bleeding, but applying pressure will.

Teach character and if you must, use words.

True knowledge is understanding how little you truly know.

Success is not as easy as winners make it look, but not as hard as losers make it sound.

A life of success requires sacrifice for a period of time while a life of failure requires sacrifice for lifetime – period.

Telling a person to seek a nice secure job is like telling a lion to seek a nice secure zoo.

You cease to be excellent the moment you accept mediocrity in your life.

Being a critic is much easier than being a leader since it requires no sacrifice or results to qualify.

Today’s age worries too much about image and not enough about integrity.

Never surrender your convictions for your conveniences.

 Anyone can throw money at problems but successful leaders throw better thinking at them.

The only place where compensation comes before service is in the dictionary.

Followers need help, leaders need example.

A person who cannot handle setbacks will never handle victories either.

Ingratitude produces pride while gratitude produces humility.

If you want to make a difference, but are afraid to be different then you won’t make a difference.

In life, most people surrender what is possible for what is comfortable.

In life, you either hate losing enough to change or you hate changing enough to lose.  

You cannot seize your future until you let go of your past.

Your business is going to change, either led by you or your competitors.

The winds of change can be used like a kite to lift you higher or like a tumbleweed to toss you about.

Unaddressed problems on the inside of a person leads to unaddressed problems on the outside.

The worst decision is indecision.

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Leaders Produce Long-Term Results

Posted by Orrin Woodward on September 5, 2010

I just read a snippet online that I believe is from a Peter Schiff’s book called CrashProof written in 2006.  It was a parable describing why consumerism and debt are bad habits to develop for individuals, companies, and nations.  America became a great nation by its disciplined people who saved, produced, and then enjoyed the fruits of their labors.  Today, many are taught the alleged joys of debt, consumerism, and the right to live off our American birthrights.  The reason I am so passionate about leadership is because it is so lacking in our culture today.  Leaders get results, not just talk, not just pose, not just run to government to protect them!  Leaders get results through serving their customers.  

St Louis Fed Chart pictureDo you want to help restore the American Dream?  Then start dreaming, learning, leading, and producing results.  When you lose ask yourself this question.  Do you hate losing bad enough to change or do you hate changing bad enough to lose?  Everyone hates losing, but most are adept at sidestepping the responsibility for the loss and thus never change. Don’t pass the buck, don’t blame your parentage, your environment, your spouse etc.  Accept responsibility for losing, learn to really absorb the loss and hate it enough to change.  Those who are willing to change ultimately win and those who are willing to blame perpetually lose.  Here is the snippet, are you one of the producers or one of the writers of IOU’s.  America cannot stand government IOU’s and needs leaders to lead a revival of true production.  God Bless, Orrin Woodward

A Tale of Two Farmers

Farmer Chang grows only oranges. Farmer Jones grows only apples. Each grows only the fruit he produces most efficiently, trading his surplus for the fruit grown by the other. Both farmers benefit from comparative advantage and free trade. The sole reason that Farmer Chang “exports” oranges is so that he can afford to “import” apples, and vice versa. Suppose that one year a flood wipes out Farmer Jones’ apple crop. Not having any fruit to trade, but hungry nevertheless, he proposes to trade apple IOUs for Farmer Chang’s oranges. Since Farmer Chang cannot eat all the oranges he grows anyway, and since Farmer Jones’ IOUs will pay 10 percent interest (in extra apples, of course), he accepts. Farmer Chang accepts Farmer Jones’ offer only because of the apples that Farmer Jones’ IOUs promise to pay. By themselves, the IOUs have no intrinsic value. Farmer Chang cannot eat them. It is the promise to pay additional apples that gives the IOUs their value.

When Farmer Jones issues his apple IOUs in exchange for real oranges, he does not actually pay for the oranges. Payment will not really be made until the following year when Farmer Jones redeems his notes by giving Farmer Chang all the apples his IOUs obligate him to pay. Only then can the notes be retired and the transaction be completed. Now suppose that the following year Farmer Jones’ crop is again destroyed, this time by a hurricane. He and Farmer Chang once again make the same deal, with Farmer Jones getting more of Farmer Chang’s oranges, and Farmer Chang accepting more of Farmer Jones’ IOUs. Further suppose that similar natural disasters continue to besiege Farmer Jones for several more years, until it finally dawns on him that he is eating pretty well, without actually farming. He therefore decides to turn his apple orchard into a golf course and simply play golf all day while enjoying farmer Chang’s oranges.

In other words, Farmer Jones now operates as a service economy. Farmer Chang, by contrast, is so busy growing all those oranges that he never gets a chance to play Farmer Jones’ course. In fact, he has been accepting Farmer Jones’ IOUs for so long that he no longer remembers his original reason for doing so. He now counts his wealth based solely on his accumulation of Farmer Jones’ IOUs. Farmer Jones actually enjoys such a good reputation within the farming community that Farmer Chang is able to trade some of Farmer Jones’ IOUs for goods and services provided by other farmers and merchants. However, as a result of Farmer Jones’ good reputation, no one notices that his apple orchard has been turned into a golf course. His IOUs are now worthless since Farmer Jones no longer possesses the ability to redeem them with actual apples.

Some might argue that the entire community now depends on Farmer Jones and his worthless IOUs and that Farmer Chang and the others will simply accept them indefinitely to avoid acknowledging the reality of their folly. Of course, were these revelations to occur, any unfortunate holders of Farmer Jones’ IOUs would officially be forced to realize their losses. However, their true financial situations would improve, as any further accumulation of worthless IOUs would end. As for Farmer Chang, he would once again, literally, enjoy all the fruits of his labor. The real loser, of course, would be Farmer Jones, for without a viable apple orchard or the ability to buy oranges on credit, he would starve. It would take years to transform his golf course back into an orchard, regain his lost knowledge of farming, and replace his obsolete and dilapidated farming equipment (provided he hadn’t already traded it in for golf carts and titanium clubs). In the end, Farmer Jones’ only alternative might be to sell his golf course to Farmer Chang and take a job picking fruit in his orange grove.

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Creating a Winning Culture Current

Posted by Orrin Woodward on September 2, 2010

During the summer at our Michigan residence, my good friend Dan Hawkins recorded a video of me teaching the analogy of culture as compared to a pool current.  What is the culture current you ask? By calling the same play and having everyone in your organization running in the same direction, a current is created that carries people to success.  Notice what happens in the video when you change the play too often in the pool. 🙂 The pool analogy is an excellent example of the power of culture to create a winning organization, when the leader understands the effect of the culture current.  Proper culture carries people in the winning direction and new people quickly adopt the principles and philosophies of the community.  Watch the video and determine how you can have the culture current work for you and not against you.  God Bless, Orrin Woodward[youtube=http://www.youtube.com/watch?v=pYi11i9SusI&w=480&h=385]

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Summer Thoughts and Growth

Posted by Orrin Woodward on September 1, 2010

As the Woodward family headed back to Florida, I had plenty of time to
think about life, business, and success.  Several key points kept coming
back to my mind and I felt that they were worthy to be shared with
all.  I haven’t written on my blog much this summer as I was actively building and helping other people build their businesses.  I will share more thoughts at the upcoming Majors, but here is a sneak
preview.

First, this summer Laurie and I came back to Michigan with a specific
intent to dream more, work more, and produce more results than any other
summer.  With at least 8 new Round Table members in the last 90 days, I would
say it has been a smashing success. 🙂  I have never been prouder of the
TEAM as I witnessed many leaders jump back in the pool and start the
current flowing again.  One of the keys to growth is to shut down all
negative inputs and replacing with CD’s, Books, and Seminars.  If that
means, shutting off your TV, getting off FaceBook, stop associating with
negative people (even if that’s someone on the TEAM), etc, then so be
it.  I have never met a successful person that wasn’t willing to
sacrifice short term pleasure for long term results.  Numbers and volume
are growing because leaders are dreaming and doing again.

Second, one of the principles that has helped Laurie and I achieve in
life is to get going where you are at.  So many people are waiting for
their circumstances to change before they make their run.  There will
always be circumstances, there will always be problems in business, that
is why they pay leaders so much, because they solve problems.  Leaders
are problem solvers and non-leaders are problem creators.  Laurie and I
decided early on to be part of the solution, not part of the problem.

Third, Dallin Larsen has been such a positive influence in my life.
Being mentored in business by the entrepreneur of the year is not a bad
deal. 🙂  Our relationship has allowed both of us to speak freely where
we see we can improve our businesses and this has created an environment
of trust and unity.  No networking company has a better relationship
with its top field leaders than Dallin does with the TEAM leaders.  The
future is bright because Dallin recognizes the power of community and is
actively encouraging us to focus more on leading people to truth in all
areas through community building.  I love the products, but I know
communities move products, products do not move communities.

Fourth, the PC leaders have committed to work harder than any group on
the TEAM until the current is going so fast that anyone with a dream
will achieve more here than anywhere else.  That is our specific
intent.  Entrepreneurs have many choices on what to do with their time
and money, we want Team to be their best choice because of our community
and the super products offered by Dallin with a world class compensation plan.  The TEAM is rolling and we
are now about to take our business to the next level.  Get a dream, get
going, and get free!

When historians look back at this time in the world’s history, it will
be easy for them to see gloom and doom, but there is a glimmer of hope
on the horizon, a group of men and women who have had enough of
negativity, a group that has vowed to make a difference, a group that
cares enough to get involved, a community called TEAM that is Having Fun, Making Money and Making a Difference! God Bless, Orrin Woodward

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Leadership & Tact

Posted by Orrin Woodward on June 6, 2010

Here is an excellent article from a 19th century historian, William Lecky.  I have been reading some of the old late 1800’s literature on character and this is a classic that I had to share with the hungry leaders on my blog.  Tact is the art of saying the right thing at the right time to the right person with the goal of steering his thoughts and behaviors to a productive result while strengthening the bond of trust. Leaders without tact are more likely to injure their teams than serve them.  I believe that in order to move from a Level 2 Performer to a Level 3 Leader, as Chris Brady and I teach in  Launching a Leadership Revolution, it’s imperative to develop the art of tact.  The more tact you have the more you can guide your leadership craft without running it aground on the shallow waters of hurt feelings and damaged egos.  There is an art and science to all businesses.  Even after developing the skills to perform, the magic is in developing the communication skills to help others make the adjustment to perform.  For example, if you remove a fly from a teammates forehead with an axe, you are exhibiting a lack of tact.  Read the article and ponder how you can improve on the art side of your business.  God Bless, Orrin Woodward

Strength of will and tact are not necessarily, perhaps not generally, conjoined, and often the first seems somewhat to impair the second. The strong passion, the intense conviction, the commanding and imperious nature overriding obstacles and defying opposition, that often goes with a will of abnormal strength, does not naturally harmonize with the reticence of expression, the delicacy of touch and management that characterize a man who possesses in a high degree the gift of tact. There are circumstances and times when each of these two things is more important than the other, and the success of each man will mainly depend upon the suitability of his peculiar gift to the work he has to do.

‘The daring pilot in extremity’ is often by no means the best navigator in a quiet sea; and men who have shown themselves supremely great in moments of crisis and appalling danger, who have built up mighty nations, subdued savage tribes, guided the bark of the State with skill and courage amid the storms of revolution or civil war, and written their names in indelible letters on the page of history, have sometimes proved far less successful than men of inferior powers in the art of managing assemblies, satisfying rival interests or assuaging by judicious compromise old hatreds and prejudices. We have had at least one conspicuous example of the difference of these two types in our own day in the life of the great founder of German Unity.

Sometimes, however, men of great strength of will and purpose possess also in a high degree the gift of tact; and when this is combined with soundness of judgment it usually leads to a success in life out of all proportion to their purely intellectual qualities. In nearly all administrative posts, in all the many fields of labour where the task of man is to govern, manage, or influence others, to adjust or harmonize antagonisms of race or interests or prejudices, to carry through difficult business without friction and by skillful co-operation, this combination of gifts is supremely valuable. It is much more valuable than brilliancy, eloquence, or originality. I remember the comment of a good judge of men on the administration of a great governor who was pre-eminently remarkable for this combination. ‘ He always seemed to gain his point, yet he never appeared to be in antagonism with anyone.’ The steady pressure of a firm and consistent will was scarcely felt when it was accompanied by the ready recognition of everything that was good in the argument of another, and by a charm of manner and of temper which seldom failed to disarm opposition and win personal affection.

The combination of qualities which, though not absolutely incompatible, are very usually disconnected, is the secret of many successful lives. Thus, to take one of the most homely, but one of the most useful and most pleasing of all qualities—good-nature—it will too often be found that when it is the marked and leading feature of a character it is accompanied by some want of firmness, energy, and judgment. Sometimes, however, this is not the case, and there are then few greater elements of success. It is curious to observe the subtle, magnetic sympathy by which men feel whether their neighbor is a harsh or a kind judge of others, and how generally those who judge harshly are themselves harshly judged, while those who judge others rather by their merits than by their defects, and perhaps a little above their merits, win popularity.

No one, indeed, can fail to notice the effect of good nature in conciliating opposition, securing attachment, smoothing the various paths of life, and, it must be added, concealing grave faults. Laxities of conduct that might veil blast the reputation of a man or a woman are constantly forgotten, or at least forgiven, in those who lead a life of tactful good-nature, and in the eyes of the world this quality is more valued than others of far higher and more solid worth.

Though in its higher degrees it is essentially a natural gift, and is sometimes conspicuous in perfectly uneducated men, it may be largely cultivated and improved; and in this respect the education of good society is especially valuable. Such an education, whatever else it may do, at least removes many jarring notes from the rhythm of life. It tends to correct faults of manner, demeanor, or pronunciation which tell against men to a degree altogether disproportioned to their real importance, and on which, it is hardly too much to say, the casual judgments of the world are mainly formed; and it also fosters moral qualities which are essentially of the nature of tact.
We can hardly have a better picture of a really tactful man than in some sentences taken from the admirable pages in which Cardinal Newman has painted the character of the perfect gentleman.

‘ It is almost a definition of a gentleman to say he is one who never inflicts pain. … He carefully avoids whatever may cause a jar or a jolt in the minds of those with whom he is cast—all clashing of opinion or collision of feeling, all restraint or suspicion or gloom or resentment; his great concern being to make everyone at ease and at home. He has his eyes on all his company; he is tender towards the bashful, gentle towards the distant, and merciful towards the absurd; he can recollect to whom he is speaking; he guards against unreasonable allusions or topics that may irritate; he is seldom prominent in conversation, and never wearisome. He makes light of favors while he does them, and seems to be receiving when he is conferring. He never speaks of himself except when compelled, never defends himself by a mere retort; he has no ears for slander or gossip, is scrupulous in imputing motives to those who interfere with him, and interprets everything for the best. He is never mean or little in his disputes, never takes an unfair advantage, never mistakes personalities or sharp sayings for arguments, or insinuates evil which he dare not say out. . . . He has too much good sense to be affronted at insult; he is too busy to remember injuries, and too indolent to bear malice. … If he engages in controversy of any kind his disciplined intellect preserves him from the blundering discourtesy of better though less educated minds, who, like blunt weapons, tear and hack instead of cutting clean. … He may be right or wrong in his opinion, but he is too clear-headed to be unjust; he is as simple as he is forcible, and as brief as he is decisive. Nowhere shall we find greater candor, consideration, indulgence. He throws himself into the minds of his opponents, he accounts for their mistakes. He knows the weakness of human nature as well as its strength, its province, and its limits.’

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Top Tweeter Writer Leader – Online Christian Colleges

Posted by Orrin Woodward on May 29, 2010

A quick Memorial Day weekend thanks to Karen Anderson, of Online Christian Colleges, for her selection of my Twitter account as the top tweeter in the Christian writer category.  Twitter has become a networking phenomena by allowing thought leaders to share messages to tens of thousands through the power of texting.  I was introduced to the networking effects of twitter by my good friend Art Jonak and hit the ground running.  Credit for this along with any other recognition goes to the hungriest group of students/leaders on my Twitter, Facebook, and blog online.  Have a super weekend and keep leading from the front!  God Bless, Orrin Woodward

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Moral Leadership – Nobilitas Naturalis – William Ropke

Posted by Orrin Woodward on May 26, 2010

Ropke pictureI read the following paragraphs out of A Humane Economy by William Ropke in my daily study of economics.  Readers of this blog may have noticed a recurring theme of late on the importance of leadership in economics to prevent social chaos in a disoriented world.  William Ropke, a famous German economist, has captured the essence of the value of leadership in society by calling it the Nobilitas Naturalis.  As you read Ropke’s thoughts, I encourage you to think of your own leadership journey and contemplate if you are living up to your full potentially in character, task and relationships.  Are you ready to lead in the 21st century?  Maybe it’s time to step out of the pack and lead at a new level?  Thomas Jefferson called the new Aristocracy in America the Aristocracy of Achievement.  What I love about Network Marketing is that you cannot hide leadership or the lack of leadership.  People follow leaders in Network Marketing, not for titles, but because of the love and encouragement provided by you & your TEAM to them.  Enjoy the article and lead your way into the Nobilitas Naturalis – The Aristocracy of Achievement.  God Bless, Orrin Woodward

In a sound society,” writes Wilhelm Ropke, leadership responsibility, and exemplary defense of the society’s guiding norms and values must be the exalted duty and unchallengeable right of a minority that forms and is willingly and respectfully recognized as the apex of a social pyramid hierarchically structured by performance. Mass society … must be counteracted by individual leadership-not on the part of original geniuses or eccentrics or will-o’ -the wisp intellectuals, but, on the contrary, on the part of people with courage to reject eccentric novelty for the sake of the ‘old truths’ which Goethe admonishes us to hold on to and for the sake of historically proved, indestructible, and simple human values.

In other words, we need the leadership of … “ascetics of civilization,” secularized saints as it were, who in our age occupy a place which must not for long remain vacant at any time and in any society. That is what those have in mind who say that the “revolt of the masses” must be countered by another revolt, the “revolt of the elite.” … What we need is true nobilitas naturalis. No era can do without it, least of all ours, when so much is shaking and crumbling away. We need a natural nobility whose authority is, fortunately, readily accepted by all men, an elite deriving its title solely from supreme performance and peerless moral example and invested with the moral dignity of such a life.

Only a few from every stratum of society can ascend into this thin layer of natural nobility. The way to it is an exemplary and slowly maturing life of dedicated endeavor on behalf of all, unimpeachable integrity, constant restraint of our common greed, proved soundness of judgment, a spotless private life, indomitable courage in standing up for truth and law, and generally the highest example. This is how the few, carried upward by the trust of the people, gradually attain to a position above the classes, interests, passions, wickedness, and foolishness of men and finally become the nation’s conscience.

To belong to this group of moral aristocrats should be the highest and most desirable aim, next to which all the other triumphs of life are pale and insipid …. No free society, least of all ours, which threatens to degenerate into mass society, can subsist without such a class of censors. The continued existence of our free world will ultimately depend on whether our age can produce a sufficient number of such aristocrats of public spirit. (A Humane Economy 130-131)

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Writing, Thinking & Leading

Posted by Orrin Woodward on May 5, 2010

Chris Brady and I are excited to be sharing our thoughts in a Leadership Column for the Networking Times.   Our goal is to share principles and techniques that will help you develop into the leader you were called to be.  Networking Times serves the great Networking community by sharing success stories from around the world and the principles applied to achieve that success.  I believe Network Marketing linked with Social Networking is rapidly changing the way business is done across the world. 

On another front, Online Degree just rated one of my blog post in the Top 15 for leadership content.  Online Degree called out an article written on Define, Learn, Do process to success.  Today’s business environment gives anyone with a dream a platform through blogging to share his thoughts with the world.  It just proves the principle that anyone willing to read, think, and write can make a difference today like never before.  I encourage you to lead in your chosen field and capture your thoughts either on a blog or another platform to share with others.  Learn Truth, Live Truth, and then Share Truth with others.

Enjoy the articles and step up your leadership to the next level. God Bless, Orrin Woodward

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Lead People & Manage Numbers

Posted by Orrin Woodward on April 1, 2010

Leadership, a subject that I have spoken and written about a length, is a necessary ingredient in all successful lives and companies.  The problem is that many people confuse Leadership with the ability to call a meeting and pontificate to existing members on all they know about life & success, while real Leadership is lived on the front lines in making tough decisions, strategic planning, follow through with unhappy customers etc.  Chris and I clearly stated that performance comes before leadership in our book New York Times best selling book, Launching a Leadership Revolution, but since performance is much tougher than pontification, most skip past performance and promote themselves to Grand Master Manager Level – a rank requiring no results, just a mouth that prefers to talk than act.  I know that statement can sound a little harsh, but the amount of damage that managers, who will not lead, who feel successful when giving seminars on concepts they are not doing, cause by their inactivity is beyond the ability to measure.  Meaning, you cannot measure leadership directly, but you can certainly measure the effects of leadership in the results of a group the leader is leading.

Measuring results reminds me of the Hawthorne Studies.  In the early 20th century, studies were performed at the Western Electric Hawthorne Works that revealed an interesting correlation between measurements and results.  Here is a description of the Hawthorne Effect:

In essence, the Hawthorne Effect, as it applies to the workplace, can be summarized as “Employees are more productive because the employees know they are being studied.” Elton Mayo’s experiments showed an increase in worker productivity was produced by the psychological stimulus of being singled out, involved, and made to feel important.

Additionally, the act of measurement, itself, impacts the results of the measurement. Just as dipping a thermometer into a vial of liquid can affect the temperature of the liquid being measured, the act of collecting data, where none was collected before creates a situation that didn’t exist before, thereby affecting the results.

The major finding of the study was that almost regardless of the experiment employed, the production of the workers seemed to improve. One reasonable conclusion is that the workers were pleased to receive attention from the researchers who expressed an interest in them. The study was only expected to last one year, but because the researchers were set back each time they tried to relate the manipulated physical conditions to the worker’s efficiency, the project extended out to five years.

I can sum this up by saying Leaders must lead themselves, lead others, and then manage the numbers.  After leading yourself, the next best move is to expect others to lead themselves and teach them how to keep score.  In order to manage the numbers, you must start tracking the numbers and learning to keep score to identify if you are winning or losing.  Some people don’t want to keep score because they feel it would be negative, but nothing is more liberating than knowing the scoreboard so you can start the PDCA – Plan, Do, Check, Adjust process.  When leaders start keeping score, an amazing thing happens, people start scoring more.  If you are going to be in business, you might as well keep score so you can learn, grow and change.  Life is not ultimately as much about winning and losing as it is about growing & changing through the wins and losses experienced in life.

No one would go to a football game and pay big money for seats only to find out that both teams decided not to keep score.  The fans would demand a refund and feel cheated that professionals were playing the game, but not keeping score, but that is exactly what 90% of the people in America do everyday!  Managers love to play the game and are even will to track other people’s score so long as they don’t have to track their own.  Let’s agree that today, we will lead our teams, track our own scores, and only then, track the scores of our teams.  I am not in business to expend effort, time, & resources without expecting to change where necessary to win; I hope you feel the same.  Business is as good or as bad as you make it in your mind and actions.  Let’s take business to the next level by tracking our numbers after leading ourselves, giving us the ability to help others track their scoreboard.

Some of the essentials in business to start keeping score are the following.

Profit margin
New growth
Lost customers
Profit per employee
Profit per employee cost
Total Revenue
Customer Complaints

There are certainly others, depending upon what business you are in.  One thing I can tell you for certain, those who keep score will adjust quicker than people who do not keep score.  If you run a company, identify the key variable necessary to track to understand whether you are winning or losing.  Losing is a temporary situation if you are willing to change and fatal for those who deny reality.  Learn, perform, lead, score, and repeat the process with others is the way to lead people and manage the numbers. God Bless, Orrin Woodward

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