Mental Fitness Challenge for Customers
Posted by Orrin Woodward on May 3, 2012
Mental Fitness Challenge
It’s been three full days since the Mental Fitness Challenge rollout in Columbus, and the MFC already has 1,254 new customers. That’s over 400 customers a day joining the Mental Fitness Challenge, and it’s only three days old! Chris Brady and I set a goal to create a program available to all, affordable to all, and achievable by all. The MFC has accomplished all three.
I know what the reader is thinking. Sure Orrin, yet another program to help people grow and change. Hasn’t everyone witnessed people who tried program after program for change but never seemed to really change? I know I have. For without the formation of new habits in thought and action, a person quickly reverts to his old self, regardless of how many CDs listened to or books read. The MFC, however, is different because it is designed around the two crucial elements of all lasting change – congregation and community. Let me explain:
First, a person takes the MFC Self-Assessment Test to determine which of the thirteen resolutions for success represents an area where he needs help. Second, he can email his friends and request that they take the MFC Self-Assessment Test about him, providing 360-degree feedback to ensure he is not self-deceiving himself on his score. The friends’ grading results are compiled together, ensuring complete honesty from one’s friends on the test, before being sent back to the MFC participant. Many firms pay tens of thousands of dollars to gather 360-degree feedback, but with the MFC, it’s just part of the program.
Third, the MFC participant dives into the CDs and the RESOLVED: 13 Resolutions for LIFE book, reading the first chapter on Purpose and beginning his journey of change. Every week, videos by Chris Brady and myself will be emailed ensuring the student is picking up the key nuggets in each chapter. The MFC member will also have a grading sheet to assess how his implementation plan is going on the specific weekly resolution, similar to how Ben Franklin checked and adjusted as he applied his “13 Virtues” in his life. On top of all of this, if any friends of the MFC participant choose to take the MFC, then he also has his friends as accountability partners, and they can help each other follow through on the commitments made to change. Even more crazy, if three of his friends choose to take the Challenge with him, then his MFC is FREE!
Fourth, if one desires additional support, then he can join a local Challenge Group and attend Challenge Trainings available in his area at affordable prices. The Mental Fitness Challenge is 90 days of attacking the status quo in a person’s life, asking him or her to view life from a different perspective. Like Albert Einstein once said, “The significant problems we face in life cannot be solved at the same level of thinking that created them.” The 90-day MFC teaches a new level of thinking, resolving the problems that hold a person back from the life he always wanted. After 90 days of reading, listening, and associating with other like-minded people, nobody will want to go back to his old reality.
Now I am back where I started – congregation and community. The MFC is built around the two pillars for real change (congregation and community), and thus, it works. Congregation teaches the group the right principles, and community ensures the group associates with the right people. The MFC is the only personal development program that provides ongoing support in both of these non-negotiable areas. The MFC program is a 90-day plan; however, any satisfied customer can join a monthly subscription of 4 CDs and a book for the unheard of price of $50 per month. Furthermore, the MFC participant can join a local chapter of our Challenge Groups and enjoy fellowship and trainings at $10 or less per event.
The entire MFC package is just $220 plus shipping. I know it’s crazy, but we truly want to reach the world with real change that makes a difference. What is the reader waiting for? Go to the www.mental-fitness-challenge.com site today and take the Challenge or at least sign up for the free Pre-Challenge.